E-commerce is fast becoming the way to do all your shopping and buying goods. This has even hit the property market across Europe. Selling your property online as opposed to the traditional route of putting it with estate agents is the new way to go. There are many advantages to selling your property online as opposed to using estate agents.
With traditional estate agents you will see your property added to a large and already overflowing catalogue with some pictures put on their website also. This way your house is in danger of being overlooked and forgotten about, there is also no specific push to get your house sold and no direct marketing to the people who may be interested.
When you choose to market your property online specifically you will find that there are numerous advantages in doing so. With the advent and explosion of social media across all sectors it would be foolish not to embrace and utilise it to sell your property.
Digital marketers with years of experience can, through careful and targeted ad campaigns; SEO utilisation, PR and social media knowledge find the buyers for you.
Keith Bohanna (Digital Marketer) of www.hiddensunshine.eu explains how it works, “We are dealing with properties in Portugal where the property market has been stagnant in recent years. Our clients have seen potential buyers of properties in Portugal coming from Germany, Asia and France for example so traditional methods are failing to reach these.
Hidden Sunshine can, through optimised target marketing and analytics find, and specifically run campaigns aimed at these potential buyers”.
First and foremost your property is being targeted at the exact people who are in the market for properties of that sort. There is extensive use of all social media platforms such as Facebook, Pinterest, Twitter and blogging as well as analytics to tailor and measure performances.
This is, and should be the most important route to be taken when looking to sell your house. It will save countless months or even years without viewings or enquires by targeting exactly your potential buyers.
Secondly the property will always be given equal billing across all platforms whatever its price range. Often we will see with traditional ways of selling that the more expensive properties will be given preference or those that have the best location.
Furthermore the sale of the house is and its price is decided by you, potential buyers are in contact with the homeowner directly for all price negotiations. This allows great freedom for both the seller and potential buyer and can speed up the process with no middle man to delay proceedings. It also gives a sense of ‘personalising’ the process which is necessary for many people as it will be the most important purchase ever made.
The world of commerce is changing and this includes selling and buying property so it makes sense to follow suit and use all the ways and means possible to promote your property with the end goal of selling being achievable in double quick time.
Dave
With traditional estate agents you will see your property added to a large and already overflowing catalogue with some pictures put on their website also. This way your house is in danger of being overlooked and forgotten about, there is also no specific push to get your house sold and no direct marketing to the people who may be interested.
When you choose to market your property online specifically you will find that there are numerous advantages in doing so. With the advent and explosion of social media across all sectors it would be foolish not to embrace and utilise it to sell your property.
Digital marketers with years of experience can, through careful and targeted ad campaigns; SEO utilisation, PR and social media knowledge find the buyers for you.
Keith Bohanna (Digital Marketer) of www.hiddensunshine.eu explains how it works, “We are dealing with properties in Portugal where the property market has been stagnant in recent years. Our clients have seen potential buyers of properties in Portugal coming from Germany, Asia and France for example so traditional methods are failing to reach these.
Hidden Sunshine can, through optimised target marketing and analytics find, and specifically run campaigns aimed at these potential buyers”.
First and foremost your property is being targeted at the exact people who are in the market for properties of that sort. There is extensive use of all social media platforms such as Facebook, Pinterest, Twitter and blogging as well as analytics to tailor and measure performances.
This is, and should be the most important route to be taken when looking to sell your house. It will save countless months or even years without viewings or enquires by targeting exactly your potential buyers.
Secondly the property will always be given equal billing across all platforms whatever its price range. Often we will see with traditional ways of selling that the more expensive properties will be given preference or those that have the best location.
Furthermore the sale of the house is and its price is decided by you, potential buyers are in contact with the homeowner directly for all price negotiations. This allows great freedom for both the seller and potential buyer and can speed up the process with no middle man to delay proceedings. It also gives a sense of ‘personalising’ the process which is necessary for many people as it will be the most important purchase ever made.
The world of commerce is changing and this includes selling and buying property so it makes sense to follow suit and use all the ways and means possible to promote your property with the end goal of selling being achievable in double quick time.
Dave
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